Guilherme “William” de Macedo is the Co-founder and COO for the Florida Wine Academy.
Mr. Macedo has a BA and MBA in Business Administration and has worked in the Chemical industry for more than 15 years. His professional career led him to work in Germany, Switzerland, Brazil and Central America and he is fluent in 4 languages. He worked as a Controller, Business Manager and as Country Head, and his primary expertise is Business Development and Business Strategy.
At the Florida Wine Academy, he is responsible for developing new partnerships with corporations, associations, and chambers of commerce, oversee all back-office activities and ensure quality control at all levels. He is also responsible for the Sake Program at the Florida Wine Academy.
Mr. Macedo is a Certified Sake Sommelier and a Sake Educator by the Sake Sommelier Association (SSA). He is a Japanese Sake Adviser by the SSI (Sake Service Institute), has the WSET Level 1 in Sake, and Certified Sake Professional (CSP) by SEC, USA. Mr. Macedo is also a Certified Sake Professional by the Sake Education Council, having studied with John Gaunter. Additionally, Mr. Macedo has the WSET Level 1 in Spirits, Court of Master Sommelier Level 1 and passed the WSET Level 2 Award in Wines and Spirits with distinction.